Shark Tank is by far one of, if not thee, best show on television. It features many hard working entrepreneurs that are seeking investments to help grow their company or keep their company alive. However, with the growing popularity of Shark Tank, you are starting to see a new motive by entrepreneurs. As Mark Cuban has mentioned, you are starting to see entrepreneurs that want to be on the show simply for the publicity, and right or wrong, it makes sense.
The most recent episode, the season finale in May, had 6.491 million viewers. That is 6.4 million people you can introduce your company to. The awareness of your product or business to 6.4 million people in itself can give your company the boost it needs to survive or to grow. However – many businesses aren’t prepared.